ICON Opens Sales of Its Titan Construction 3D Printer, Promises Walls for $20 per Square Foot

• Construction 3D printing company ICON has taken a major step toward commercializing its technology. The Austin-based firm announced the launch of the Titan program, which will allow builders to directly...

Construction 3D printing company ICON has taken a major step toward commercializing its technology. The Austin-based firm announced the launch of the Titan program, which will allow builders to directly purchase and operate ICON’s large-scale robotic construction systems for the first time. Until now, ICON’s construction printers were mostly deployed through partnerships or projects managed by the company itself. But now, with Titan, builders can acquire the entire system, including robotics, software, materials, training, and ongoing service, to construct buildings using ICON’s technology. The company says the system could reduce the cost of building wall systems by up to 40%, bringing costs down to roughly $20 per square foot, compared to typical industry costs of roughly $30–$35 per s